Lumens

As Lumens was looking to increase revenue, we drew up plans for a direct mail strategy that works.

Their Challenge

Flat sales numbers in need of inspiration.

Our Strategy

Direct marketing campaigns for New Homeowners to shed light on ROI.

Lighting Up the Neighborhood

We created compelling mailers to drive New Homeowner traffic to Lumens’ website and increase their average transaction size.

ROI Metrics

Through exclusive direct mail campaigns, we helped Lumens light up their ROI and boost revenue for both the short and long term.

Avg Transaction
Size Increase

71%

Short Term
ROI

2,547%

Adjusted Long Term
ROI

3,014%